According to one article by Tim Beedle, the DC Bombshells franchise began, "in spring 2011 at a convention in Chicago where DC Collectibles found Ant Lucia's prints re-imaging DC superheroines as pin-up girls." The series shows some of DC's most famous female characters - such as Wonder Woman, Harley Quinn, Batgirl, and Supergirl - in the style of 1940s pinup girls. Both the original figurines and the comics combine rockabilly culture, World War II, and sexy women, but the creator of the comic line, Marguerite Bennett, says that the Bomshells' story is more than that.

In one interview, Bennett, a member of the queer community herself, says that she embraces and enjoys exploring the nuances of female sexuality in her writing. She views the Bombshells characters as powerful rather than simply empowered, rejecting the notion that a woman's power is given to her and can be taken away. By incorporating elements of sexuality into the characters, Bennett aims to create a unique and innovative approach to sex within the Bombshells universe. Take, for instance, the relationship between Poison Ivy and Harley Quinn as an example of the series' approach to sex; Poison Ivy's statue is inviting to look at, but with a sense that any further action could lead to danger. This suggests that the characters' sexuality is intertwined with their capacity for violence and desire. In the context of war, Bennett explores the impact of the conflict on the characters' personalities and relationships, such as the nature versus nurture theme and how it affects characters like Harley Quinn. Bennett has the freedom to revise certain origin stories while maintaining the core essence of the characters.