Hallyu

 The term “Hallyu” (한류) originated in the Chinese language that translates as “Korean Wave” (sometimes referred to as K-wave). It pertains to the popularity Korea’s cultural economy has gained around the world, specifically in terms of K-pop, K-dramas, movies, and other Korean entertainment cultures. The Korean Wave, which had established a solid foundation through popular culture such as TV dramas and music, has been pushing the boundaries of its influence since the 2010s.